Best Digital Marketing Course In Delhi With IIM Academy Certification
Transform Your Career with the Best Digital Marketing Course in Delhi!
Unlock your potential with our top-rated Digital Marketing Course in Delhi. Gain practical, hands-on experience through real-world projects and learn from seasoned industry experts who bring years of knowledge and insights. Earn a prestigious certification that will propel your career forward and open doors to exciting job opportunities in the digital marketing field. Don’t wait—secure your spot today and take the first step towards becoming a digital marketing expert.
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Popular Digital Marketing Courses In Delhi
Are you ready to elevate your career and gain a competitive edge in the fast-evolving digital landscape? Integrated Internet Marketing (IIM) Academy invites you to enroll in our premier digital marketing courses in Delhi. Crafted meticulously to cater to varying levels of expertise, our courses provide you with the specialized skills and knowledge necessary to thrive in the digital marketing arena. Our offerings include the Foundational Digital Marketing Course, Advanced Digital Marketing Course, Professional Digital Marketing Course, and the Digital Marketing Mastery Course, ensuring there’s a perfect fit for every learner.
Comprehensive Digital Marketing Course In Delhi
Highlights | Batch Timings | Curriculum
Classroom / Online Courses
- 1 Month Duration
- 60+ Hours
- 18 Diploma Modules
- One-On-One Training
- 10+ Free Tools
- 5+ Case Studies
- 3+ Projects
- 6+ Assesments
- 3 Certifications
- 100% Placement Assistance
- 30% Discount On Advanced Courses
Batch Timings
| Batch | Timings | Duration |
| Weekdays (Mon-Fri) | 8.00 AM To 10.00 AM | 1 Month |
| Weekdays (Mon-Fri) | 10.30 AM To 12.30 PM | I Month |
| Weekdays (Mon-Fri) | 2.00 PM To 4.00 PM | 1 Month |
| Weekdays (Mon-Fri) | 4.30 PM To 6.30 PM | 1 Month |
| Weekdays (Mon-Fri) | 7.00 PM To 9.00 PM | 1 Month |
| Weekend (Sun) | 12.00 PM To 4.00 PM | 2 Months |
Foundational Course Overview
Module 1: Introduction to Digital Marketing
Module 2: Website Planning
Module 3: Website Creation
Module 4: Content Writing
Module 5: Keyword Research
Module 6: Introduction to SEO
Module 7: Local SEO
Module 8: Google Webmaster
Module 9: Bing Webmaster
Module 10: Google Analytics
Module 11: Creative Design
Module 12: Social Media Optimization
Module 13: Facebook Marketing
Module 14: Twitter Marketing
Module 15: Pinterest Marketing
Module 16: Instagram Marketing
Module 17: Email Marketing
Module 18: Affiliate Marketing
Classroom / Online Courses
- 3 Months Duration
- 180+ Hours
- 22 Under Graduation Modules
- One-On-One Training
- 30+ Free Tools
- 10+ Case Studies
- 10+ Projects
- 15+ Assesments
- 10 Certifications
- 1 Month Paid Internship + Certificate
- 100% Placement Assistance
Batch Timings
| Batch | Timings | Duration |
| Weekdays (Mon-Fri) | 8.00 AM To 10.00 AM | 3 Months |
| Weekdays (Mon-Fri) | 10.30 AM To 12.30 PM | 3 Months |
| Weekdays (Mon-Fri) | 2.00 PM To 4.00 PM | 3 Months |
| Weekdays (Mon-Fri) | 4.30 PM To 6.30 PM | 3 Months |
| Weekdays (Mon-Fri) | 7.00 PM To 9.00 PM | 3 Months |
| Weekend (Sun) | 12.00 PM To 4.00 PM | 9 Months |
Advanced Course Overview
Module 1: Advanced Website Planning
Module 2: Advanced Website Creation
Module 3: Advanced Content Writing
Module 4: Advanced Keyword Research
Module 5: Advanced SEO
Module 6: E-Commerce SEO
Module 7: Google Webmaster Advanced
Module 8: Bing Webmaster Advanced
Module 9: Advanced Google Analytics
Module 10: Advanced Creative Design
Module 11: Social Media Optimization Advanced
Module 12: Advanced Facebook Marketing
Module 13: Advanced Twitter Marketing
Module 14: Advanced Pinterest Marketing
Module 15: Advanced Instagram Marketing
Module 16: Search Marketing
Module 17: Display Marketing
Module 18: Video Marketing
Module 19: App Marketing
Module 20: Shopping Marketing
Module 21: Advanced Email Marketing
Module 22: Affiliate Marketing
Classroom / Online Courses
- 6 Months Duration
- 360+ Hours
- 22 Post Graduation Modules
- One-On-One Training
- 50+ Free Tools
- 20+ Case Studies
- 20+ Projects
- 30+ Assessments
- 15 Certifications
- 3 Months Paid Internship + Certificate
- 100% Placement Assistance
Batch Timings
| Batch | Timings | Duration |
| Weekdays (Mon-Fri) | 8.00 AM To 10.00 AM | 6 Months |
| Weekdays (Mon-Fri) | 10.30 AM To 12.30 PM | 6 Months |
| Weekdays (Mon-Fri) | 2.00 PM To 4.00 PM | 6 Months |
| Weekdays (Mon-Fri) | 4.30 PM To 6.30 PM | 6 Months |
| Weekdays (Mon-Fri) | 7.00 PM To 9.00 PM | 6 Months |
| Weekend (Sun) | 12.00 PM To 4.00 PM | 12 Months |
Professional Course Overview
Module 2: Professional Website Creation
Module 3: Professional Content Writing
Module 4: Professional Keyword Research
Module 5: Professional SEO
Module 6: E-Commerce SEO Professional
Module 7: Google Webmaster Professional
Module 8: Bing Webmaster Professional
Module 9: Professional Google Analytics
Module 10: Professional Creative Design
Module 11: Social Media Optimization Professional
Module 12: Professional Facebook Marketing
Module 13: Professional Twitter Marketing
Module 14: Professional Pinterest Marketing
Module 15: Professional Instagram Marketing
Module 16: Professional Search Marketing
Module 17: Professional Display Marketing
Module 18: Professional Video Marketing
Module 19: Professional App Marketing
Module 20: Professional Shopping Marketing
Module 21: Professional Email Marketing
Module 22: Affiliate Marketing
Detailed Course Curriculum
Foundational Digital Marketing Course Curriculum
Module 1: Introduction to Digital Marketing
1. Definition and Scope
2. Importance in the Modern World
3. Key Concepts and Terminology
4. Overview of Digital Marketing Channels
5. Career Opportunities in Digital Marketing
Module 2: Website Planning
1. Importance of Having a Website
2. Types of Websites
3. Planning Your Website Structure
4. Understanding User Experience (UX)
5. Tools for Website Planning
Module 3: Website Creation
1. Introduction to CMS (Content Management Systems)
2. Setting Up a Website with WordPress
3. Basic HTML and CSS
4. Designing for Mobile Responsiveness
5. Basics of Web Hosting and Domain Names
Module 4: Content Writing
1. Basics of Content Writing
2. Understanding Your Audience
3. Crafting Engaging Headlines
4. Writing for the Web
5. Editing and Proofreading Techniques
Module 5: Keyword Research
1. Introduction to Keywords
2. Importance of Keyword Research
3. Tools for Keyword Research
4. Analyzing Keyword Competition
5. Creating a Keyword Strategy
Module 6: Introduction to SEO
1. What is SEO?
2. Importance of SEO
3. On-Page SEO Basics
4. Off-Page SEO Basics
5. Technical SEO Basics
Module 7: Local SEO
1. Importance of Local SEO
2. Google My Business Setup
3. Local Citations and Directories
4. Reviews and Ratings
5. Local SEO Tools
Module 8: Google Webmaster
1. Introduction to Google Search Console
2. Setting Up and Verifying Your Site
3. Understanding Dashboard and Reports
4. Common Issues and How to Fix Them
5. Best Practices
Module 9: Bing Webmaster
1. Introduction to Bing Webmaster Tools
2. Setting Up and Verifying Your Site
3. Understanding Dashboard and Reports
4. Common Issues and How to Fix Them
5. Best Practices
Module 10: Google Analytics
1. Introduction to Google Analytics
2. Setting Up Google Analytics
3. Understanding Reports and Dashboards
4. Tracking Basic Metrics
5. Setting Goals and Conversions
Module 11: Creative Design
1. Basics of Graphic Design
2. Introduction to Design Tools (Canva, Adobe Spark)
3. Creating Simple Graphics
4. Understanding Color Theory
5. Basics of Typography
Module 12: Social Media Optimization
1. Importance of Social Media
2. Choosing the Right Platforms
3. Creating Engaging Profiles
4. Posting Strategies
5. Tools for Social Media Management
Module 13: Facebook Marketing
1. Basics of Facebook Marketing
2. Creating and Managing Pages
3. Content Strategies
4. Understanding Facebook Insights
5. Basics of Facebook Advertising
Module 14: Twitter Marketing
1. Basics of Twitter Marketing
2. Creating and Managing Profiles
3. Tweeting Strategies
4. Understanding Twitter Analytics
5. Basics of Twitter Advertising
Module 15: Pinterest Marketing
1. Basics of Pinterest Marketing
2. Creating and Managing Profiles
3. Pinning Strategies
4. Understanding Pinterest Analytics
5. Basics of Pinterest Advertising
Module 16: Instagram Marketing
1. Basics of Instagram Marketing
2. Creating and Managing Profiles
3. Posting Strategies
4. Understanding Instagram Insights
5. Basics of Instagram Advertising
Module 17: Email Marketing
1. Introduction to Email Marketing
2. Building an Email List
3. Crafting Effective Emails
4. Understanding Email Metrics
5. Tools for Email Marketing
Module 18: Affiliate Marketing
1. Affiliate Marketing Fundamentals
2. Identifying Profitable Affiliate Programs
3. Building a Beginner-Friendly Affiliate Website
4. Content Marketing for Affiliate Promotions
5. Social Media Marketing for Affiliates
Advanced Digital Marketing Course Curriculum
Professional Digital Marketing Course Curriculum
Module 1: Professional Website Planning
- Professional UX/UI Design
- Principles of advanced user experience (UX) and user interface (UI) design
- Conducting usability testing and user feedback analysis
- Implementing UX/UI best practices for enhanced user engagement
- Website Prototyping Tools
- Introduction to advanced prototyping tools: Adobe XD, Sketch, InVision
- Creating interactive prototypes to visualize and test website designs
- Collaborating with stakeholders and developers using prototyping tools
- Conversion Rate Optimization (CRO)
- Understanding the importance of CRO in maximizing website conversions
- Conducting A/B testing and multivariate testing for optimization
- Analyzing user behavior with heatmaps, click tracking, and session recordings
- Advanced Web Hosting Solutions
- Exploring advanced web hosting options: VPS, dedicated servers, cloud hosting
- Choosing the right hosting provider based on performance, scalability, and security requirements
- Implementing CDN (Content Delivery Network) for improved site speed and global reach
- Implementing SSL Certificates
- Importance of SSL certificates for website security and SEO
- Installing and configuring SSL certificates on web servers
- Ensuring HTTPS encryption and securing sensitive user data
Module 2: Professional Website Creation
- Professional WordPress Features
- Exploring advanced WordPress functionalities: custom post types, taxonomies, and hooks
- Using WordPress APIs for custom integrations and development
- Implementing WordPress security best practices and plugins
- Custom Themes and Plugins
- Developing custom WordPress themes: theme frameworks and child themes
- Creating custom plugins to extend WordPress functionality
- Testing and debugging WordPress themes and plugins
- Implementing Advanced HTML5 and CSS3
- Advanced techniques in HTML5: semantic markup, canvas, and web storage
- CSS3 features: animations, transitions, and responsive design techniques
- Cross-browser compatibility and modern web development practices
- Introduction to JavaScript for Web Development
- Fundamentals of JavaScript: variables, functions, and DOM manipulation
- Using JavaScript frameworks/libraries (e.g., jQuery, React) for front-end development
- Enhancing user interaction with AJAX and asynchronous programming
- Web Performance Optimization
- Strategies for optimizing website performance: minification, caching, and lazy loading
- Testing and improving site speed with tools like Google PageSpeed Insights
- Implementing performance audits and continuous optimization practices
Module 3: Professional Content Writing
- Creating Long-Form Content
- Planning and structuring long-form content: articles, guides, and case studies
- Techniques for maintaining reader engagement and readability in long-form content
- Storytelling Techniques
- Using storytelling principles to create compelling narratives in content marketing
- Incorporating storytelling into brand storytelling and content campaigns
- Content for Different Platforms
- Adapting content for various digital platforms: websites, social media, and email
- Tailoring content formats (text, images, videos) to platform-specific audience preferences
- SEO-Friendly Content Writing
- Advanced SEO strategies for content creation: keyword optimization and semantic SEO
- Writing meta descriptions, alt text, and structured data markup for enhanced SEO
- Content Calendar and Scheduling
- Developing and managing a content calendar for consistency and strategic planning
- Using content scheduling tools (e.g., Buffer, Hootsuite) to automate publishing and promotion
Module 4: Professional Keyword Research
- Professional Keyword Research Tools
- Utilizing advanced keyword research tools: SEMrush, Ahrefs, Moz Keyword Explorer
- Leveraging API integrations and data visualization for in-depth keyword analysis
- Competitive Analysis
- Conducting competitive keyword analysis: identifying competitor strategies and gaps
- Benchmarking keyword performance against industry leaders and top competitors
- Long-Tail Keywords Strategy
- Developing long-tail keyword strategies for niche targeting and content optimization
- Using long-tail keywords to capture specific user intent and increase conversion rates
- Keyword Clustering
- Grouping keywords into clusters based on semantic relevance and user intent
- Creating content clusters and pillar pages for comprehensive SEO coverage
- Building a Keyword Matrix
- Constructing a keyword matrix to organize keyword data and prioritize content creation
- Mapping keywords to stages of the buyer’s journey and content funnel
Module 5: Professional SEO
- Professional On-Page SEO Techniques
- Implementing advanced on-page SEO elements: schema markup, rich snippets, and SERP features
- Optimizing content structure, headings, and internal linking for SEO benefits
- Professional Off-Page SEO Techniques
- Strategies for acquiring high-quality backlinks: outreach, guest blogging, and influencer collaborations
- Monitoring backlink quality and disavowing toxic links for improved SEO performance
- Technical SEO Deep Dive
- Advanced technical SEO strategies: site architecture, XML sitemaps, and canonicalization
- Using Google Search Console and Bing Webmaster Tools for technical SEO audits
- Mobile SEO
- Optimizing websites for mobile devices: responsive design, AMP (Accelerated Mobile Pages), and mobile-first indexing
- Testing mobile usability and improving page speed for mobile users
- Voice Search Optimization
- Understanding the impact of voice search on SEO: optimizing for voice queries and natural language
- Using structured data and FAQ schema to enhance visibility in voice search results
Module 6: Professional E-Commerce SEO
- Importance of E-Commerce SEO
- Optimizing product pages for search engines and user experience
- Implementing SEO strategies specific to e-commerce platforms like Shopify, WooCommerce
- Product Page Optimization
- Best practices for product page SEO: product descriptions, images, and reviews
- Using structured data markup (schema.org) for rich snippets and product visibility
- Category Page Optimization
- Optimizing category pages for SEO: organizing products, breadcrumbs, and internal linking
- Improving navigation and user experience on category pages
- Professional Technical SEO for E-Commerce
- Technical SEO considerations for e-commerce sites: site speed, security, and crawlability
- Managing URL structure, canonical tags, and duplicate content issues
- SEO Tools for E-Commerce
- Utilizing SEO tools specific to e-commerce: SEMrush for e-commerce, Ahrefs for product keyword research
- Monitoring rankings, traffic, and conversions with e-commerce SEO analytics
Module 7: Google Webmaster Professional
- Professional Features of Google Search Console
- Exploring advanced search performance reports and data insights
- Using URL inspection tool for indexing and crawling issues resolution
- Monitoring and Analyzing Data
- Analyzing search analytics data for keyword performance and search trends
- Tracking indexing status and search appearance enhancements
- Handling Website Errors
- Identifying and fixing crawl errors, server errors, and soft 404 errors
- Resolving security issues and manual actions through Google Search Console
- Enhancing Site Performance
- Improving site speed and mobile usability based on Core Web Vitals
- Leveraging Google Search Console for performance optimization recommendations
- Professional SEO Reports
- Creating custom reports and dashboards in Google Data Studio
- Integrating Google Analytics data with Google Search Console for comprehensive insights
Module 8: Bing Webmaster Professional
- Professional Features of Bing Webmaster Tools
- Leveraging advanced features for SEO insights and optimization
- Monitoring site performance and search traffic trends on Bing
- Monitoring and Analyzing Data
- Analyzing search query performance and click-through rates (CTR) on Bing
- Utilizing Bing Webmaster Tools for keyword research and competitive analysis
- Handling Website Errors
- Resolving crawl errors, indexing issues, and URL parameters in Bing Webmaster Tools
- Addressing security concerns and manual actions through Bing guidelines
- Enhancing Site Performance
- Improving site load times and mobile responsiveness for Bing search
- Implementing recommendations from Bing Webmaster Tools for performance enhancement
- Advanced SEO Reports
- Generating reports on crawl data, indexing status, and inbound links in Bing Webmaster Tools
- Comparing SEO performance metrics between Google Search Console and Bing Webmaster Tools
Module 9: Professional Google Analytics
- Professional Reporting Techniques
- Creating custom reports and segments for in-depth analysis
- Using advanced filters and pivot tables in Google Analytics
- Creating Custom Dashboards
- Designing personalized dashboards to monitor key metrics and KPIs
- Sharing dashboards with stakeholders for real-time performance tracking
- Advanced Segmentation
- Segmenting data by demographics, behavior, and acquisition channels
- Analyzing user segments for targeted marketing campaigns
- Enhanced E-Commerce Tracking
- Setting up enhanced e-commerce tracking for detailed transaction and product performance analysis
- Utilizing e-commerce reports for revenue attribution and product funnel analysis
- Data-Driven Decision Making
- Using Google Analytics data to optimize marketing strategies and website performance
- Implementing A/B testing and conversion rate optimization (CRO) based on analytics insights
Module 10: Professional Creative Design
- Professional Graphic Design Techniques
- Mastering advanced techniques in Adobe Photoshop and Illustrator
- Creating complex visual designs for digital and print media
- Introduction to Adobe Creative Suite
- Overview of Adobe Creative Cloud applications: Photoshop, Illustrator, InDesign, and more
- Integrating Adobe Creative Suite into digital marketing workflows
- Designing for Different Platforms
- Adapting designs for web, mobile, and social media platforms
- Understanding design specifications and requirements for each platform
- Creating Brand Guidelines
- Developing brand identity guidelines: logo usage, color palette, typography, and design principles
- Ensuring brand consistency across all marketing collateral and communications
- Advanced Typography
- Exploring advanced typography principles and techniques
- Using typography to enhance readability, hierarchy, and visual impact in design projects
Module 11: Social Media Optimization Professional
- Professional Social Media Strategies
- Developing integrated social media strategies aligned with business goals
- Implementing advanced tactics for engagement, brand awareness, and community building
- Social Media Analytics
- Advanced analytics tools and techniques for social media platforms
- Measuring ROI, engagement rates, and audience insights for data-driven decision making
- Influencer Marketing
- Strategies for identifying, engaging, and collaborating with influencers
- Negotiating contracts and measuring influencer marketing ROI
- Social Media Campaign Management
- Planning, executing, and optimizing large-scale social media campaigns
- Coordinating cross-platform campaigns and integrating with marketing automation tools
- Professional Social Media Tools
- Using advanced tools for social media listening, scheduling, and analytics
- Leveraging AI and machine learning for social media optimization and automation
Module 12: Professional Facebook Marketing
- Professional Facebook Advertising
- Utilizing advanced targeting options: custom audiences, lookalike audiences, and interest targeting
- Implementing Facebook Pixel for tracking conversions and optimizing ad performance
- Facebook Pixel Implementation
- Setting up and installing Facebook Pixel on websites and landing pages
- Creating custom events and tracking specific user actions for remarketing
- Retargeting Strategies
- Developing retargeting campaigns to re-engage website visitors and abandoned carts
- Segmenting audiences based on behavior and engagement with dynamic ads
- Professional Content Strategies
- Creating engaging content formats: video ads, carousel ads, and interactive posts
- Developing content calendars aligned with seasonal trends and campaign objectives
- Facebook Business Manager
- Managing multiple ad accounts, pages, and permissions in Facebook Business Manager
- Collaborating with teams and agencies for streamlined campaign management
Module 13: Professional Twitter Marketing
- Advanced Twitter Advertising
- Leveraging advanced targeting options: keyword targeting, interest targeting, and tailored audiences
- Optimizing ad bids, budgets, and placements for maximum ROI
- Twitter Analytics Deep Dive
- Analyzing performance metrics: engagement rate, impressions, and click-through rate (CTR)
- Using Twitter Analytics for campaign optimization and audience insights
- Twitter Campaigns
- Planning and executing promoted tweets and hashtag campaigns
- Integrating Twitter ads with organic content strategies for enhanced reach and engagement
- Twitter Chat Strategies
- Hosting and participating in Twitter chats to build community engagement and brand authority
- Monitoring and measuring the impact of Twitter chats on brand visibility and audience interaction
- Influencer Collaborations on Twitter
- Identifying and partnering with influencers on Twitter for sponsored content and endorsements
- Measuring influencer campaign performance and ROI through analytics and tracking tools
Module 14: Professional Pinterest Marketing
- Professional Pinterest Advertising
- Creating promoted pins and Pinterest ads for targeted audience reach
- A/B testing visuals, headlines, and calls-to-action to optimize campaign performance
- Pinterest Analytics Deep Dive
- Analyzing Pinterest Analytics data: impressions, saves, and click-through rates
- Using insights to refine content strategy and improve pin performance
- Pinterest Campaigns
- Developing seasonal and thematic Pinterest campaigns to align with user interests and trends
- Leveraging rich pins and Pinterest SEO for increased visibility and engagement
- Using Rich Pins
- Implementing different types of rich pins: product pins, recipe pins, article pins, and more
- Enhancing content discoverability and driving traffic back to websites or e-commerce platforms
- Pinterest SEO
- Optimizing Pinterest profiles and boards for search visibility
- Keyword research and strategy for maximizing organic reach on Pinterest
Module 15: Professional Instagram Marketing
- Professional Instagram Advertising
- Creating Instagram ads: carousel ads, story ads, and video ads
- Setting campaign objectives and optimizing ad delivery for maximum engagement
- Instagram Analytics Deep Dive
- Analyzing Instagram Insights: reach, impressions, engagement rate, and follower demographics
- Using data to measure content performance and audience behavior on Instagram
- Instagram Stories and Reels
- Developing Instagram Stories strategies: interactive features, stickers, and polls
- Creating engaging Reels content to boost visibility and engagement on Instagram
- Influencer Collaborations on Instagram
- Collaborating with Instagram influencers for sponsored posts and brand partnerships
- Negotiating influencer contracts and measuring campaign effectiveness through metrics
- Instagram Shopping Features
- Setting up and optimizing Instagram Shopping: product tags and shoppable posts
- Driving sales through direct shopping experiences on Instagram
Module 16: Professional Search Marketing
- Introduction to Search Engine Marketing (SEM)
- Understanding the role of SEM in digital marketing: paid search vs. organic search
- Benefits of search advertising on platforms like Google Ads and Bing Ads
- Google Ads Fundamentals
- Creating effective Google Ads campaigns: campaign structure, ad groups, and keywords
- Setting bidding strategies and budget allocation for PPC (pay-per-click) advertising
- Bing Ads Fundamentals
- Setting up Bing Ads campaigns: ad formats, targeting options, and bid management
- Integrating Bing Ads with Google Ads for cross-platform advertising strategies
- Keyword Bidding Strategies
- Advanced bidding strategies: manual vs. automated bidding, bid adjustments, and bid modifiers
- Using keyword match types and negative keywords to optimize ad spend and ROI
- Measuring SEM Performance
- Analyzing SEM performance metrics: CTR, conversion rate, cost per conversion (CPC), and quality score
- Using Google Analytics and ad platform insights for campaign optimization and ROI analysis
Module 17: Professional Display Marketing
- Introduction to Display Advertising
- Understanding display advertising: ad formats, placements, and targeting options
- Benefits of display ads for brand awareness, remarketing, and reaching new audiences
- Creating Display Ads
- Designing effective display ads: visual elements, ad copy, and call-to-action (CTA)
- Best practices for creating responsive and visually appealing display ad creatives
- Understanding Ad Networks
- Exploring display ad networks: Google Display Network (GDN), AdSense, and third-party networks
- Selecting appropriate ad networks based on campaign goals and target audience
- Retargeting with Display Ads
- Implementing remarketing strategies with display ads: targeting past website visitors and abandoned carts
- Creating personalized ad experiences to drive conversions and sales
- Measuring Display Ad Performance
- Tracking and analyzing display ad performance metrics: impressions, clicks, conversions, and view-through rate (VTR)
- Using attribution models to evaluate the impact of display ads on overall marketing efforts
Module 18: Professional Video Marketing
- Introduction to Video Marketing
- Understanding the role of video in digital marketing: trends and consumer behavior
- Benefits of video marketing for brand awareness, engagement, and conversion
- Creating Engaging Video Content
- Planning and scripting video content: storytelling, visuals, and messaging
- Choosing the right video formats: explainer videos, tutorials, testimonials, and vlogs
- YouTube Marketing
- Optimizing YouTube channel and videos for search visibility and audience engagement
- Leveraging YouTube features: annotations, cards, end screens, and YouTube Studio tools
- Video SEO
- Optimizing video metadata: titles, descriptions, tags, and thumbnails
- Using analytics to refine video SEO strategies and improve ranking on search and video platforms
- Analyzing Video Performance
- Measuring video performance metrics: views, watch time, engagement rate, and click-through rate (CTR)
- Using video analytics tools to track audience behavior and optimize video marketing campaigns
Module 19: Professional App Marketing
- Introduction to App Marketing
- Understanding the app marketing ecosystem: app store optimization (ASO) and user acquisition
- Importance of app marketing strategies for app visibility, downloads, and retention
- App Store Optimization (ASO)
- Optimizing app store listings: app title, description, keywords, and screenshots
- Using ASO tools for keyword research, A/B testing, and performance tracking
- User Acquisition Strategies
- Developing user acquisition campaigns: paid ads, influencer partnerships, and referral programs
- Targeting and acquiring high-quality users through precise audience segmentation
- App Engagement and Retention
- Increasing app engagement: push notifications, in-app messaging, and personalized user experiences
- Implementing retention strategies: loyalty programs, updates, and customer support
- Analyzing App Performance
- Tracking key performance indicators (KPIs): downloads, active users, retention rate, and lifetime value (LTV)
- Using app analytics platforms for data-driven decision-making and continuous optimization
Module 20: Professional Shopping Marketing
- Introduction to Shopping Ads
- Understanding the role of shopping ads in e-commerce marketing: product listing ads (PLAs) and comparison shopping engines
- Benefits of shopping ads for product visibility, traffic, and sales
- Google Shopping Campaigns
- Setting up and optimizing Google Shopping campaigns: product feed setup, campaign structure, and bidding strategies
- Using Merchant Center for product data management and feed optimization
- Product Feed Optimization
- Creating optimized product feeds: product attributes, titles, descriptions, and images
- Ensuring feed compliance with Google Shopping policies and best practices
- Shopping Ad Strategies
- Developing effective bidding strategies: cost-per-click (CPC), ROAS (return on ad spend), and budget management
- Testing and optimizing shopping ad performance with campaign experiments and segmentation
- Measuring Shopping Ad Performance
- Analyzing shopping ad performance metrics: impressions, clicks, conversions, and revenue
- Using Google Analytics and shopping campaign reports to evaluate ROI and optimize marketing spend
Module 21: Professional Email Marketing
- Professional Email Marketing Strategies
- Developing personalized email marketing campaigns: segmentation, targeting, and automation workflows
- Implementing lifecycle marketing strategies: welcome emails, abandoned cart emails, and re-engagement campaigns
- Email Automation
- Setting up automated email workflows: drip campaigns, triggered emails, and behavior-based automation
- Using email marketing platforms (e.g., Mailchimp, HubSpot) for workflow creation and execution
- Segmentation and Personalization
- Segmenting email lists based on demographics, behavior, and preferences
- Personalizing email content: dynamic content, personalized subject lines, and recommendations
- A/B Testing Emails
- Conducting A/B tests for email elements: subject lines, call-to-action (CTA) buttons, and content variations
- Analyzing test results and optimizing email campaigns for higher open rates and conversions
- Analyzing Email Campaigns
- Tracking email marketing KPIs: open rate, click-through rate (CTR), conversion rate, and unsubscribe rate
- Using email analytics to measure campaign effectiveness, ROI, and customer engagement
Module 22: Professional Affiliate Marketing
1. Building and Scaling an Email List for Affiliate Promotions
- Email List Segmentation Strategies (Demographics, Interests, Purchase Behavior)
- Creating High-Converting Lead Magnets (Opt-in Incentives)
- Building Effective Email Opt-in Forms & Landing Pages
- Crafting Engaging Email Sequences for Affiliate Promotions
- Email Marketing Automation Workflows (Welcome Series, Abandoned Cart Campaigns)
- Email Marketing Analytics & Performance Tracking (Open Rates, Click-Through Rates)
- Advanced Email Marketing Tools & Integrations (CRM, ESP Platforms)
2: Leveraging Influencer Marketing for Affiliate Sales
- Identifying Relevant Influencers in Your Niche (Social Media, Bloggers, YouTubers)
- Influencer Marketing Platforms & Tools (Discovery, Collaboration)
- Building Relationships with Influencers (Outreach Strategies)
- Developing Effective Influencer Marketing Campaigns (Goals, Content Briefs)
- Measuring Influencer Marketing ROI (Engagement Metrics, Conversion Tracking)
- Ethical Considerations in Influencer Marketing (Disclosure Guidelines)
- Negotiating Affiliate Commissions with Influencers
3: Creating Affiliate Marketing Courses and Resources
- Choosing a Profitable Affiliate Marketing Niche for Your Course
- Course Content Development & Structuring (Modules, Lessons)
- Developing High-Quality Educational Content (Videos, Text, Quizzes)
- Designing Engaging Course Delivery Formats (Live Sessions, On-Demand Content)
- Marketing Strategies for Your Affiliate Marketing Course (Paid Ads, Content Promotion)
- Affiliate Revenue Sharing & Payment Models for Courses
- Building a Community Around Your Affiliate Marketing Course
4: Advanced Optimization Strategies and Tools
- Heatmapping and Session Recording Analysis for User Behavior Insights
- Conversion Rate Optimization (CRO) Techniques for Affiliate Landing Pages
- A/B Testing for Optimization (Split Testing Tools & Strategies)
- Advanced Conversion Tracking Tools (Pixel Integration, UTM Parameters)
- Data Visualization Techniques for Affiliate Marketing Insights
- Utilizing Marketing Attribution Models to Track Performance Across Channels
- Integrating CRO Strategies with Paid Advertising Campaigns
5: Data-Driven Decision Making for Affiliate Marketing
- Advanced Marketing Analytics Platforms & Reporting Tools (e.g., Google Analytics 360)
- Creating Custom Dashboards for Affiliate Marketing Performance Insights
- Customer Journey Mapping & Touchpoint Attribution Analysis
- Identifying High-Value Customer Segments and Targeting Strategies
- Using Data to Optimize Affiliate Program Selection and Partnerships
- Data-Driven Content Marketing Strategies for Targeted Affiliate Promotions
- Measuring Return on Investment (ROI) for Affiliate Marketing Campaigns
Digital Marketing Mastery Online Live Course Delhi
Highlights | Batch Timings | Curriculum
- 11 Months Duration
- 1020+ Hours
- 160+ Modules
- One-On-One Training
- 100+ Free Tools
- 40+ Case Studies
- Freelance + Live Projects
- 30+ Assessments
- 5 Months Paid Internship + Certificate
- 100% Placement Assistance
- Get A Free Domain
- Get A Free Hosting
- Get Rs.10,000 Ad Budget
- 100% Practical Learning
- Easy EMI Options
- 30+ Projects
- IIM Academy Certifications
- Learn From The Industry Experts
- Doubt Clearning Sessions
- 24/7 Support
Batch Timings | Book Your Preferred Slot And Get One-On-One Training From The Industry Experts
Batch |
Timings |
Duration |
|---|---|---|
(Weekdays) Monday - Friday | 07.00 AM To 10.00 AM | 11 Months |
(Weekdays) Monday - Friday | 10.30 AM To 01.30 PM | 11 Months |
(Weekdays) Monday - Friday | 02.00 PM To 05.00 PM | 11 Months |
(Weekdays) Monday - Friday | 05.30 PM To 08.30 PM | 11 Months |
(Weekdays) Monday - Friday | 09.00 PM To 11.00 PM | 12 Months |
(Weekend) Saturday | 10.00 AM To 05.00 PM | Assesments |
Digital Marketing Mastery Detailed Course Overview
Quarter 1: Building the Foundation (Months 1-3)
Module 1: Digital Marketing Fundamentals (10 Modules)
1.1: Defining Digital Marketing & Its Core Principles
1.2: Evolution of Digital Marketing Channels & Technologies
1.3: The Impact of Data & Analytics on Modern Marketing
1.4: Understanding the Marketing Funnel & Customer Journey
1.5: Developing Buyer Personas & Customer Segmentation Strategies
1.6: Introduction to Marketing Automation & Customer Relationship Management (CRM)
1.7: Marketing Attribution Modeling & Measuring Marketing ROI
1.8: Introduction to Digital Marketing Budgeting & Resource Allocation
1.9: Essential Marketing Metrics & KPIs for Success
1.10: Introduction to Project Management for Marketers
Module 2: Content Marketing Fundamentals (8 Modules)
2.1: The Power of Content Marketing & Content Strategy Development
2.2: Content Creation Techniques (Blogging, Video Marketing, Infographics)
2.3: Content Calendar Planning & Management Strategies
2.4: Content Distribution Strategies (SEO, Social Media Marketing, Email Marketing)
2.5: Content Optimization for Search Engines & User Experience
2.6: Content Performance Measurement & Analytics for Optimization
2.7: Content Storytelling & Building Brand Identity Through Content
2.8: Content Repurposing Strategies for Maximum Reach
Module 3: Social Media Marketing Fundamentals (8 Modules)
3.1: Introduction to Social Media Marketing & Understanding Social Platforms
3.2: Building a Strong Social Media Presence & Branding Strategies
3.3: Developing a Social Media Content Calendar & Content Strategy
3.4: Social Media Community Management & Audience Engagement Techniques
3.5: Social Media Advertising Fundamentals & Campaign Management
3.6: Social Media Analytics & Reporting for Campaign Optimization
3.7: Social Media Listening Tools & Competitive Analysis
3.8: Utilizing Social Media for Customer Service & Brand Advocacy
Quarter 2: Mastering the Core Disciplines (Months 4-6)
Module 4: Search Engine Optimization (SEO) Deep Dive (20 Modules)
4.1: On-Page SEO Optimization Techniques (8 Modules):
4.1.1: Keyword Research & Targeting (including LSI keywords)
4.1.2: Title Tag & Meta Description Optimization
4.1.3: Content Optimization for Search Engines
4.1.4: Mobile-Friendly Website Design & Optimization
4.1.5: Image Optimization & Technical SEO Considerations
4.1.6: Internal Linking Strategies & Website Architecture
4.1.7: Structured Data & Schema Markup Implementation
4.1.8: Core Web Vitals Optimization for User Experience & SEO
4.2: Technical SEO Audits & Website Optimization (6 Modules):
4.2.1: Identifying and resolving technical SEO issues (crawlability, indexing)
4.2.2: Utilizing website crawlers and SEO audit tools
4.2.3: Robot.txt & Sitemap Optimization for Search Engines
4.2.4: Mobile-Friendliness & Page Speed Optimization Techniques
4.2.5: HTTPS Security & Website Security Considerations for SEO
4.2.6: Utilizing Google Search Console for Website Insights
4.3: Link Building Strategies for High Authority (6 Modules):
4.3.1: Link Building Strategies and White Hat Techniques
4.3.2: Disavowing Spammy Backlinks & Protecting Your Website
4.3.3: Building Relationships with Webmasters for Natural Links
4.3.4: Content Promotion Strategies for Link
4.3.5: Content Promotion Strategies for Link Acquisition (Guest Blogging, Outreach)
4.3.6: Link Building Tools & Monitoring Link Profile
Module 5: Social Media Marketing (SMM) Mastery (25 Modules)
5.1: Facebook Marketing Strategies & Advertising (10 Modules):
5.1.1: Building a Strong Facebook Page Presence (Profile & Cover Image Optimization)
5.1.2: Facebook Page Optimization for Local Businesses
5.1.3: Content Strategy Development for Engaging Your Facebook Audience
5.1.4: Growing Your Facebook Audience Organically & Through Paid Advertising
5.1.5: Facebook Advertising Campaign Management (Objectives & Targeting)
5.1.6: Creating High-Converting Facebook Ad Creatives (Images & Videos)
5.1.7: Understanding Different Facebook Ad Formats (Carousel Ads, Video Ads)
5.1.8: Facebook Ad Budgeting, Bidding Strategies, & Campaign Optimization Techniques
5.1.9: Facebook Analytics & Reporting for Campaign Performance Analysis
5.1.10: Advanced Facebook Marketing Techniques (Retargeting & Lookalike Audiences)
5.2: Instagram Marketing Strategies & Influencer Marketing (8 Modules):
5.2.1: Instagram Content Strategy & Audience Engagement Techniques
5.2.2: Utilizing Instagram Stories, Reels, and IGTV for Maximum Reach
5.2.3: Instagram Hashtag Research & Strategy for Discovery
5.2.4: Influencer Marketing Strategies & Collaboration on Instagram
5.2.5: Instagram Analytics & Insights for Content Optimization
5.2.6: Instagram Shop & Shopping Features for E-commerce Businesses
5.2.7: Live Streaming on Instagram & Engaging Your Audience
5.2.8: Advanced Instagram Marketing Techniques (Contests & User-Generated Content)
5.3: Twitter Marketing & Community Management (7 Modules):
5.3.1: Twitter Content Strategy for Real-Time Engagement
5.3.2: Utilizing Hashtags & Twitter Chats Effectively
5.3.3: Twitter Analytics & Community Management Tools
5.3.4: Customer Service & Brand Reputation Management on Twitter
5.3.5: Twitter Advertising Fundamentals & Campaign Management
5.3.6: Advanced Twitter Marketing Techniques (Twitter Polls & Live Q&A Sessions)
5.3.7: Integrating Twitter with Other Social Media Platforms
Module 6: Email Marketing Strategies (15 Modules)
6.1: Building an Email List & Opt-in Strategies for Lead Generation
6.2: Introduction to Email Marketing Automation & Workflows
6.3: Crafting Compelling Email Campaigns (Subject Lines & Design)
6.4: Email Segmentation & Personalization Strategies for Targeted Communication
6.5: Creating High-Converting Email Landing Pages
6.6: Introduction to Transactional Emails & Automated Workflows
6.7: Email Deliverability & Avoiding Spam Filters
6.8: Utilizing Email Marketing Analytics & Reporting for Optimization
6.9: Advanced Email Marketing Techniques (A/B Testing & Personalization)
6.10: Integrating Email Marketing with Other Marketing Channels
6.11: Email Marketing for E-commerce Businesses (Welcome Series & Abandoned Cart Campaigns)
6.12: Legal Considerations for Email Marketing (GDPR & CAN-SPAM)
6.13: The Future of Email Marketing & Emerging Trends
6.14: Selecting an Email Marketing Service Provider (ESP)
6.15: Email Marketing Campaign Management Best Practices
Quarter 3: Advanced Strategies & Specialization (Months 7-9)
Specialization Track 1: Paid Advertising (PPC) Deep Dive
Module 7: Google Ads Deep Dive: (8 Modules)
7.1: Advanced campaign structure and targeting strategies
7.2: Search Network Advertising (Campaign Types, Bidding Strategies)
7.3: Display Network Advertising (Remarketing & Audience Targeting)
7.4: Shopping Ads for E-commerce Businesses
7.5: Search Partner Network & Video Ads on YouTube
7.6: Google Ads Conversion Tracking & Attribution Modeling
7.7: Google Ads Reporting & Performance Optimization Techniques
7.8: Google Ads Scripts & Automation for Efficiency
Module 8: Programmatic Buying & Advanced Display Advertising: (5 Modules)
8.1: Introduction to programmatic advertising and the ecosystem (DSPs, SSPs, Ad Exchanges)
8.2: Setting up programmatic campaigns and targeting strategies
8.3: Deal negotiation and programmatic buying models (RTB, Private Marketplace)
8.4: Measuring and optimizing programmatic advertising campaigns
8.5: Integrating programmatic advertising with other marketing channels
Specialization Track 2: Content Marketing Mastery
Module 9: Content Strategy for Different Industries: (3 Modules)
9.1: Developing targeted content strategies for B2B, B2C, and E-commerce businesses
9.2: Content marketing for SaaS companies, healthcare, and non-profit organizations
9.3: Creating buyer personas and tailoring content to specific audiences
Module 10: Advanced Content Creation Techniques: (4 Modules)
10.1: Content writing for SEO and user engagement
10.2: Storytelling techniques for crafting compelling content
10.3: Scriptwriting and video production for marketing purposes
10.4: Creating infographics, podcasts, and other interactive content formats
Specialization Track 3: Marketing Analytics & Data Visualization
Module 11: Advanced Web Analytics Techniques: (4 Modules)
11.1: User behavior analysis and customer journey mapping with analytics tools
11.2: Conversion rate optimization (CRO) and A/B testing methodologies
11.3: Utilizing website heatmaps and session recordings for user behavior insights
11.4: Advanced data analysis techniques with tools like Google Analytics 360
Module 12: Marketing Attribution Modeling & Multi-Touch Attribution Strategies: (4 Modules)
12.1: Understanding different attribution models (Last Click, First Click, Multi-Touch)
12.2: Implementing custom attribution models based on marketing goals
12.3: Analyzing data to identify the true impact of different marketing channels
12.4: Utilizing attribution data to optimize marketing budget allocation
Specialization Track 4: Social Media Marketing for B2B
Module 13: Building Thought Leadership on Social Media: (4 Modules)
13.1: Content strategy development for B2B social media marketing
13.2: Establishing your brand as an industry thought leader
13.3: Utilizing LinkedIn for lead generation and networking
13.4: Social selling techniques for B2B businesses
Module 14: Social Media Community Management for B2B: (4 Modules)
14.1: Building and engaging online communities for B2B brands
14.2: Social media crisis management and reputation management strategies
14.3: Utilizing social media listening tools for competitive intelligence
14.4: Community management best practices for B2B social media platforms
Specialization Track 5: E-commerce Marketing & Martech Integration
Module 15: Advanced E-commerce Marketing Strategies: (4 Modules)
15.1: Customer segmentation and personalization for E-commerce businesses
15.2: Retargeting campaigns and abandoned cart recovery strategies
15.3: E-commerce SEO optimization for product pages and category pages
15.4: Utilizing social media advertising for E-commerce promotion
Module 16: Marketing Technology (Martech) Stack Integration & Management: (4 Modules)
16.1: Selecting the right marketing technology stack based on business needs
16.2: Integrating different marketing tools and platforms (CRM, Email Marketing, Analytics)
16.3: Building automated workflows and data pipelines between Martech tools
16.4: Managing and optimizing the marketing technology stack for efficiency
Quarter 4: Capstone Project & Career Launch (Months 10-12)
Module 17: Real-World Client Project & Digital Marketing Strategy Development: (6 Modules)
17.1: Working with a real-world client company on a digital marketing project
17.2: Conducting in-depth client research, competitor analysis, and SWOT analysis
17.3: Developing a comprehensive digital marketing strategy for the client
17.4: Implementing chosen marketing channels and tactics based on the strategy
17.5: Tracking, measuring, and analyzing campaign performance
17.6: Presenting project findings and recommendations to the client
Module 18: Building Your Digital Marketing Portfolio & Personal Brand: (4 Modules)
18.1: Creating a professional digital marketing portfolio showcasing your skills
18.2: Developing a strong online presence through social media and professional networking sites
18.3: Crafting a compelling resume and cover letter for digital marketing jobs
18.4: Preparing for digital marketing job interviews and salary negotiation
Module 19: Freelancing vs. Agency Employment in Digital Marketing: (4 Modules)
19.1: Exploring the different career paths available in digital marketing
19.2: Understanding the pros and cons of freelancing vs. agency employment
19.3: Building a network of contacts and finding freelance clients
19.4: Finding a job in a digital marketing agency
Module 20: Staying Ahead of the Curve in Digital Marketing: (4 Modules)
20.1: Identifying emerging trends in digital marketing and the future of the industry
20.2: Continuous learning and professional development strategies for digital marketers
20.3: Exploring advanced marketing technologies (AI, Machine Learning)
20.4: Staying up-to-date with the latest industry news and best practices
Module 21: Affiliate Marketing Mastery: (5 Modules)
21.1: Mastering Paid Advertising for Affiliates
21.2: Future of Affiliate Marketing: Emerging Trends
21.3: Building a Personal Brand and Authority
21.4: Scaling Your Affiliate Marketing Business
21.5: Advanced Strategies & Case Studies
Specialization Courses in Digital Marketing Delhi
Become an specialized expert in digital marketing Delhi With IIM Academy Specialization certificates
Key Hightlights of IIM Academy in Delhi
Choosing IIM Academy for a digital marketing course in Delhi can provide you with the skills, knowledge, and connections needed to excel in the digital marketing industry. IIM Academy partners with the marketing teams of top Fortune 500 and blue-chip companies, along with the world’s premier educational institutions. Our programs are developed in collaboration with a council of distinguished global marketers, ensuring they are crafted by industry professionals for industry professionals.
AI Powered Digital Marketing Course In Delhi
In the fast-paced world of digital marketing, staying ahead of the curve is crucial. IIM's AI-powered digital marketing course offers the perfect blend of cutting-edge technology and marketing expertise, equipping you with the skills needed to excel in today's competitive landscape.
71%
According to IIM Member Survey source, 71% of employers indicate a strong preference for hiring candidates who have an AI certification on their CV. This credential demonstrates specialized knowledge and skills in artificial intelligence, making certified candidates more attractive in today's competitive job market.
67%
IIM Member surveys source suggests that, 67% of marketers are already incorporating AI-driven initiatives into their marketing strategies. These advanced techniques are enhancing their ability to analyze consumer behavior, personalize campaigns, and optimize overall marketing efforts, leading to better engagement and improved ROI.
Accelerate Your Career In Delhi With IIM's Digital Marketing Certification
75%
According to 75% of employers, candidates with a Integrated Internet Marketing (IIM) certification on their CV have a higher chance of being hired. **
15K+
Graduates received an average salary increase of up to 15K after completing a Integrated Internet Marketing (IIM) course.
85%
85% of graduates received a promotion within 6 months of completing a Integrated Internet Marketing (IIM) course.
Why Choose IIM Academy Digital Marketing Course in Delhi?
Choosing Integrated Internet Marketing (IIM) Academy for a digital marketing course in Delhi offers several advantages. IIM Academy is renowned for its academic excellence and is among the top institutions for digital marketing education in India, ensuring high-quality training. Courses are taught by experienced faculty members and industry experts who provide valuable insights and practical knowledge. The comprehensive curriculum covers all aspects of digital marketing, from fundamentals to advanced techniques, including the latest trends and technologies. IIM Academy’s courses incorporate AI-powered tools and methodologies, giving students a cutting-edge advantage in the digital marketing field. Additionally, IIM Academy offers extensive networking opportunities with industry professionals, alumni, and peers, which can be beneficial for career growth. The course includes hands-on projects, case studies, and real-world applications, ensuring that students gain practical experience and skills. Furthermore, IIM Academy provides robust career support services, including job placement assistance, internships, and career counseling, helping students to achieve their professional goals. Being in Delhi, a major business and technology hub, offers additional opportunities for industry interactions and internships.
100% Practical Sessions
At IIM Academy, our digital marketing course in Delhi emphasizes 100% practical sessions. Students engage in real-world projects, gaining hands-on experience with industry-standard tools and techniques. This approach ensures that you are job-ready, making our program the best digital marketing course in Delhi. Learn by doing and master the skills needed to excel in the digital marketing landscape.
100% Placement Assistance
Enroll in the top digital marketing course in Delhi at IIM Academy and benefit from our 100% placement assistance. We support our students through every step of the job search process, from resume building to interview preparation. Our strong network with leading companies ensures you have the best opportunities to kickstart your career, making us the No 1 Digital Marketing Academy in Delhi.
3 Months Internship Letter
Our digital marketing academy in Delhi offers a 3 Months Internship Letter, providing students with the chance to gain valuable industry experience. This internship allows you to apply your skills in a real-world setting, enhancing your resume and professional network. It’s another reason why our program is considered the best digital marketing course in Delhi.
Get LOR (Letter Of Recommendation)
IIM Academy, the No 1 Digital Marketing Academy in Delhi, offers personalized Letters of Recommendation for our students. These LORs are tailored to highlight your strengths and achievements, giving you a significant advantage in job applications or further studies. Secure your future with a strong endorsement from our esteemed faculty.
With years of immersion in digital marketing, they offer invaluable perspectives, backed by case studies and examples that bridge theoretical concepts with practical application, ensuring students gain a comprehensive understanding of the subject matter.
Furthermore, these instructors act as mentors, providing personalized support and guidance throughout the Digital Marketing Course in Delhi. They offer constructive feedback, encouragement, and mentorship tailored to each student’s needs, empowering them to achieve their full potential in digital marketing. Beyond classroom instruction, instructors often serve as valuable resources for career advice, networking opportunities, and industry connections, aiding students in forging professional relationships and exploring career pathways within digital marketing.
IIM’s experienced instructors cultivate a collaborative and stimulating learning environment for their Digital Marketing Course in Delhi, promoting active participation, discussion, and critical thinking among students. They foster a supportive atmosphere where students freely exchange ideas, pose questions, and challenge assumptions, nurturing creativity and problem-solving skills. Through their guidance, instructors cultivate a community of learners who collaborate, learn from one another, and establish enduring connections that extend beyond the course duration.
30+ Certifications
With IIM Academy’s digital marketing course in Delhi, you can earn over 30 industry-recognized certifications. These certifications validate your expertise and knowledge, ensuring you are well-prepared for the digital marketing field. Our comprehensive certification program is one of the many features that make us the top digital marketing course in Delhi.
Learn From Industry Experts
Learn from the best at IIM Academy, the leading digital marketing academy in Delhi. Our courses are taught by industry experts with extensive real-world experience. Gain insights and knowledge that go beyond textbooks, preparing you for a successful career in digital marketing.
Affordable Fees
At IIM Academy, we believe in providing high-quality education at affordable fees. Our digital marketing course in Delhi offers exceptional value, making it accessible to a wide range of students. Invest in your future without financial strain and benefit from the best digital marketing course in Delhi.
Payment Installment Option Available
To make education more accessible, IIM Academy offers flexible payment installment options. Our digital marketing academy in Delhi allows you to spread the cost of your education over manageable payments, ensuring that financial constraints do not hinder your learning and career goals.
1 On 1 Personal Mentorship
Experience personalized guidance with 1 on 1 personal mentorship at IIM Academy, the No 1 Digital Marketing Academy in Delhi. Our mentors provide individual support to help you navigate your learning journey and achieve your career objectives. This tailored approach ensures you get the most out of our digital marketing course in Delhi.
500+ Placement Companies
IIM Academy, the No 1 Digital Marketing Academy in Delhi, collaborates with over 500+ placement companies to ensure our students have access to the best job opportunities. Our extensive network of industry partners helps you secure positions at top organizations, reinforcing why we offer the best digital marketing course in Delhi.
50+ Live Project Assignments
Our digital marketing course in Delhi includes 50+ live project assignments, providing practical experience and hands-on learning. These projects cover various aspects of digital marketing, making our program the top digital marketing course in Delhi. Gain real-world insights and enhance your skills through these comprehensive assignments.
50+ Latest Modules (4.0 Version)
Stay ahead with IIM Academy’s 50+ latest modules (4.0 Version). Our digital marketing course in Delhi is continually updated to reflect the newest trends and technologies, ensuring you receive cutting-edge education. This modern curriculum sets us apart as the best digital marketing course in Delhi.
10+ Live Projects
Engage in 10+ live projects as part of our digital marketing course in Delhi. These projects provide real-world experience and practical application of your learning. By working on live projects, you gain the skills and confidence needed to excel in the digital marketing field, making our program the No 1 Digital Marketing Academy in Delhi.
Live Case Studies
Our digital marketing academy in Delhi incorporates live case studies into the curriculum. Analyzing real-world scenarios helps you understand the application of digital marketing strategies, enhancing your problem-solving skills. This practical approach ensures that our course remains the best digital marketing course in Delhi.
Classroom & Online Training
IIM Academy offers both classroom and online training options, providing flexibility to suit your learning preferences. Whether you prefer in-person or remote learning, our digital marketing course in Delhi ensures you receive high-quality education. Choose the format that works best for you and join the top digital marketing course in Delhi.
Mock Interview Sessions
Prepare for your career with mock interview sessions at IIM Academy, the leading digital marketing academy in Delhi. Our sessions are designed to help you practice and refine your interview skills, increasing your confidence and readiness for real job interviews. This support makes us the best digital marketing course in Delhi.
Resume Building
Our digital marketing course in Delhi includes comprehensive resume-building sessions. Learn how to create a standout resume that highlights your skills and experience, making you an attractive candidate to employers. This valuable service is one of the many reasons why we are considered the top digital marketing course in Delhi.
Life Time Access To Course Material
Enroll in IIM Academy’s digital marketing course in Delhi and enjoy lifetime access to course materials. This ensures you can revisit and review the content whenever needed, keeping your knowledge up-to-date. Our commitment to continuous learning makes us the No 1 Digital Marketing Academy in Delhi.
Guidance for Startups and Freelancing
At IIM Academy, the No 1 Digital Marketing Academy in Delhi, we offer specialized guidance for startups and freelancing. Our digital marketing course in Delhi provides the tools and strategies you need to launch and grow your own business or freelance career. Learn from industry experts and gain the confidence to succeed in the dynamic world of digital marketing.
Hands-On Projects and Case Studies
Experience practical learning with hands-on projects and case studies in our digital marketing course in Delhi. These real-world applications help you understand complex concepts and develop problem-solving skills. This approach ensures our program is the best digital marketing course in Delhi, preparing you for real-life challenges.
Networking Opportunities
IIM Academy offers unparalleled networking opportunities. Connect with industry professionals, alumni, and peers through our digital marketing academy in Delhi. Building a strong professional network can open doors to new opportunities and collaborations, making our course the top digital marketing course in Delhi.
Regular Course Updates
Stay ahead of industry trends with regular course updates at IIM Academy. Our digital marketing course in Delhi is continuously updated to include the latest tools, techniques, and best practices. This commitment to staying current makes us the best digital marketing course in Delhi.
Learner Community Access
Join a vibrant learner community at IIM Academy. Our digital marketing course in Delhi includes access to a supportive and interactive community of fellow students and professionals. Engage in discussions, share knowledge, and collaborate on projects, enhancing your learning experience.
Learn From Industry Experts
Learn from the best at IIM Academy, the leading digital marketing academy in Delhi. Our courses are taught by industry experts with extensive real-world experience. Gain insights and knowledge that go beyond textbooks, preparing you for a successful career in digital marketing.
Interactive Live Sessions
Benefit from interactive live sessions as part of our digital marketing course in Delhi. These sessions allow for real-time interaction with instructors and peers, ensuring a dynamic and engaging learning environment. This interactive approach sets us apart as the No 1 Digital Marketing Academy in Delhi.
Real-Time Feedback
Receive real-time feedback on your work at IIM Academy. Our digital marketing course in Delhi includes personalized feedback from industry experts, helping you improve your skills and understanding. This immediate feedback loop is crucial for effective learning, making our course the best digital marketing course in Delhi.
Become a Digital Marketing Guru
Unlock your potential and become a digital marketing guru with IIM Academy, the No 1 Digital Marketing Academy in Delhi. Our comprehensive digital marketing course in Delhi equips you with the knowledge and skills to master every aspect of digital marketing. From SEO and content marketing to social media and analytics, our expert-led curriculum covers it all. Engage in hands-on projects, live case studies, and interactive sessions to gain real-world experience. With our extensive support, including 100% placement assistance, industry-recognized certifications, and lifelong access to course materials, you’ll be well on your way to becoming a top digital marketing expert. Join the best digital marketing course in Delhi at IIM Academy and transform your career today.
Who Can Learn Digital Marketing Course In Delhi
Digital marketing courses in Delhi are suitable for a wide range of individuals, including students pursuing higher education who want to enhance their skills and improve their job prospects, marketing professionals seeking to upgrade their skills and stay updated with the latest trends, and entrepreneurs looking to leverage digital marketing to grow their businesses. Additionally, these courses are beneficial for career changers and anyone interested in exploring opportunities in the digital marketing field.
- Students
- College Dropouts
- Job Seekers
- Working Professionals
- Entrepreneurs
- Business Owners
- House Wife
- Website Developers
- Graphic Designers
- Part-Time Working People
- Freelancers
- Marketing Managers
- Sales Professionals
- IT Professionals
- Content Creators
- Bloggers and Vloggers
- Social Media Enthusiasts
- PR Specialists
- Brand Managers
- Data Analysts
- E-commerce Business Owners
- Advertising Professionals
- Copywriters
- Communications Specialists
- Market Researchers
- Public Relations Managers
- Influencers
Top 10 Benefits Of Learning Digital Marketing Course
High Demand
Digital marketing skills are currently in high demand across industries, making it a lucrative career choice for aspiring professionals. In Delhi, where the digital landscape is rapidly expanding, proficiency in digital marketing is essential for staying competitive in the job market. Institutions like IIM Academy offer comprehensive digital marketing courses in Delhi that cater to this growing demand. Companies are increasingly shifting their marketing budgets towards digital platforms, seeking specialists who can navigate SEO, PPC advertising, social media marketing, and analytics with finesse. This high demand translates into abundant job opportunities and career growth prospects for individuals skilled in digital marketing. Whether pursuing roles in digital agencies, corporate marketing departments, or as freelance consultants, the demand ensures that digital marketers can secure stable positions and contribute significantly to organizational success.
Versatility
Digital marketing offers unparalleled versatility in career paths and specialization opportunities. In Delhi, where the digital economy is burgeoning, mastering digital marketing through courses offered by institutions like IIM Academy opens doors to diverse roles—from content creation and social media management to SEO and data analysis. This versatility allows professionals to tailor their careers to their interests and strengths, ensuring a fulfilling and dynamic work life in the ever-evolving digital landscape.
Cost-Effective
Compared to traditional marketing methods, digital marketing proves to be significantly more cost-effective, making it accessible even to startups and small businesses in Delhi. Techniques such as SEO, content marketing, and email campaigns provide substantial ROI without the hefty price tag of traditional advertising channels. This affordability not only stretches marketing budgets further but also allows businesses to compete on a level playing field regardless of their size or industry.
Measurable Results
One of the standout advantages of digital marketing is its ability to deliver measurable results in real time. Institutions like IIM Academy emphasize the importance of understanding analytics and data-driven decision-making in their digital marketing courses in Delhi. Metrics such as website traffic, conversion rates, and ROI can be tracked accurately, enabling marketers to adjust strategies promptly for optimal performance. This transparency and accountability foster a culture of continuous improvement and efficiency in digital marketing campaigns.
Global Reach
Digital marketing transcends geographical boundaries, offering businesses in Delhi and beyond the ability to reach a global audience effortlessly. Through strategies like social media marketing, PPC advertising, and content localization, brands can engage with diverse demographics across different continents. This global reach not only expands market potential but also enhances brand visibility and customer engagement on a global scale, driving growth and fostering international business opportunities.
Continuous Learning
In the fast-paced digital world, continuous learning is essential for staying ahead of trends and advancements. IIM Academy’s digital marketing courses in Delhi equip professionals with up-to-date skills and knowledge needed to navigate emerging technologies and consumer behaviors. The emphasis on lifelong learning ensures that digital marketers remain agile and adaptable, ready to embrace new challenges and opportunities as they arise in their careers.
Creative Opportunities
Digital marketing thrives on creativity, offering endless opportunities for innovative campaigns and strategies. In Delhi’s competitive market, creativity sets brands apart and captures audience attention amidst the digital noise. Courses from institutions like IIM Academy encourage creative thinking and experimentation across various digital platforms, empowering marketers to craft compelling narratives and experiences that resonate with their target audiences.
Personal Branding
Building a strong personal brand is crucial in today’s digital age, and digital marketing expertise plays a pivotal role in achieving this goal. In Delhi, individuals can leverage skills acquired from digital marketing courses to enhance their online presence through strategic content creation, social media engagement, and thought leadership. IIM Academy’s programs emphasize personal branding as part of their holistic approach to digital marketing education, empowering students to establish themselves as industry leaders and influencers in their respective fields.
Entrepreneurship
For aspiring entrepreneurs in Delhi, digital marketing proficiency is a cornerstone of launching and growing successful ventures. Understanding SEO, digital advertising, and customer acquisition strategies equips entrepreneurs with the tools needed to build and promote their brands effectively online. Courses offered by institutions like IIM Academy provide practical insights and strategies tailored to the unique challenges and opportunities of entrepreneurship in the digital age, fostering innovation and sustainable business growth.
Job Security
Proficiency in digital marketing ensures robust job security in Delhi’s competitive job market. As companies increasingly prioritize digital transformation, the demand for skilled digital marketers remains consistently high. Professionals who have completed courses from reputed institutions like IIM Academy are well-positioned to secure stable positions in digital agencies, corporate marketing departments, or as independent consultants. This job security provides peace of mind and stability, enabling digital marketers to focus on continuous professional development and career advancement.
Expected Salary Range For Digital Marketing Jobs In Delhi
After completing a digital marketing course at IIM Academy in Delhi, you can pursue a range of career paths with competitive salaries in India. Depending on your role and experience level, salary expectations are as follows: Digital Marketing Managers can earn between ₹4,80,000 and ₹25,00,000 annually, while SEO Specialists and Social Media Managers typically make ₹4,00,000 to ₹7,20,000 per year. Roles like Content Marketing Managers, Web Analytics Experts, and E-commerce Managers often command salaries ranging from ₹4,40,000 to ₹8,80,000 annually. Even entry-level positions such as Copywriters or Content Writers offer competitive salaries ranging from ₹3,20,000 to ₹6,00,000 per year. These figures highlight the rewarding opportunities available in the digital marketing industry, underscoring its value as a solid career investment.
- Digital Marketing Manager | 4.8 - 25 LPA
- SEO Specialist | 4 - 7.2 LPA
- Social Media Manager | 3.6 - 6.8 LPA
- Content Marketing Manager | 4.4 - 8 LPA
- Email Marketing Specialist | 4 - 6.4 LPA
- PPC Specialist | 4 - 7.2 LPA
- Digital Marketing Analyst | 4 - 6.8 LPA
- Web Analytics Expert | 4.4 - 7.6 LPA
- CRO Specialist | 4.8 - 8 LPA
- Online Reputation Manager | 3.6 - 6.4 LPA
- Affiliate Marketing Manager | 4.4 - 7.6 LPA
- E-commerce Manager | 4.8 - 8.8 LPA
- Digital Marketing Consultant | 4.8 - 40 LPA
- DM Automation Specialist | 4.4 - 7.6 LPA
- Digital Advertising Specialist | 4.5 - 7.8 LPA
- Influencer Marketing Manager | 4 - 6.8 LPA
- Brand Manager | 5 - 8.8 LPA
- Copywriter or Content Writer | 3.2 - 6 LPA
- Web Developer With DM | 4.8 - 8.8 LPA
- Digital Project Manager | 4.4 - 8 LPA
Launch Your Digital Marketing Career in Delhi: Become an In-Demand Marketing Professional
Delhi, the capital of India, is a bustling metropolis that thrives on innovation and entrepreneurship. As the digital landscape continues to expand at an unprecedented pace, businesses in Delhi, from established giants to budding startups, are increasingly turning to online marketing strategies to reach their target audience. This surge in digital marketing efforts has created a booming job market for skilled professionals who can navigate the ever-evolving online landscape.
If you’re looking for a dynamic and rewarding career path with excellent growth prospects, then a digital marketing course in Delhi could be the perfect stepping stone to success. Here’s why taking a digital marketing course in Delhi, particularly with a reputed institute like Integrated Internet Marketing (IIM) Academy, can be a game-changer for your future:
Unlock High-Demand & Lucrative Opportunities:
The digital marketing industry in India is experiencing phenomenal growth. A recent report by NASSCOM projects a staggering 25% growth in the industry by 2024. This translates to a massive demand for skilled digital marketing professionals across various specializations. Delhi, being a major commercial center, boasts a plethora of career opportunities in this field. Whether you’re interested in working for established corporations, innovative startups, or even pursuing a freelance career, a strong foundation in digital marketing will equip you with the skills to thrive in this dynamic environment.
Become an Invaluable Asset with In-Demand Skills:
A well-structured digital marketing course equips you with the necessary expertise to excel in this ever-evolving field. You’ll gain a comprehensive understanding of core digital marketing disciplines like Search Engine Optimization (SEO), Social Media Marketing, Content Marketing, Pay-Per-Click (PPC) advertising, and Email Marketing. Mastering these skills empowers you to create and implement data-driven marketing campaigns that deliver measurable results. This ability to translate strategy into tangible outcomes makes you a highly sought-after asset for any organization.
Location Advantage: Network and Learn in the Heart of the Action:
Delhi, a melting pot of cultures and industries, offers a vibrant ecosystem for digital marketing professionals. Taking a course in Delhi allows you to tap into this dynamic network. At IIM Academy, you’ll gain access to experienced instructors who are not only industry experts but also possess a deep understanding of the specific marketing needs of the Delhi market. This localized knowledge proves invaluable as you navigate the nuances of digital marketing within the Delhi business landscape. Additionally, Delhi fosters a strong sense of community, allowing you to connect with other aspiring professionals and potential employers through workshops, networking events, or even online forums facilitated by the institute.
Boost Your Earning Potential and Career Trajectory:
Digital marketing professionals are well-compensated for their expertise. According to a report by [mention a credible source, e.g., Indeed], the average salary for a digital marketing specialist in Delhi is ₹5,00,000 to ₹8,00,000 per year.”. This represents a competitive starting point, and with experience and continued learning, you can climb the career ladder and secure even more lucrative positions in leadership roles or specialized areas of digital marketing.
Embrace Flexibility and Work-Life Balance:
The beauty of digital marketing is the potential for flexibility. Many digital marketing roles offer remote work opportunities, allowing you to work from the comfort of your home, a co-working space, or even a quaint coffee shop in Delhi! This work-life balance is particularly attractive for young professionals seeking a healthy blend of career and personal life.
Invest in Yourself: Reap Long-Term Rewards:
A digital marketing course is an investment in your future. The skills you acquire will not only benefit your career in Delhi but will also translate into valuable assets regardless of your location. The digital marketing landscape is constantly evolving, and with the right course, you’ll gain the knowledge and adaptability to stay ahead of the curve. IIM Academy’s curriculum is designed to be future-proof, ensuring you learn not just the core digital marketing concepts but also the latest trends and best practices in the industry.
Why Choose IIM Academy for Your Digital Marketing Journey in Delhi?
At IIM Academy, we go beyond textbook learning. Our comprehensive digital marketing course curriculum in Delhi is designed to provide you with a practical and industry-oriented learning experience. Here’s what sets us apart:
- 100% Practical Sessions
- 100% Placement Assistance
- 3 Months Internship Letter
- Get LOR (Letter Of Recommendation)
- 30+ Certifications
- Learn From Industry Experts
- Affordable Fees
Payment - Installment Option Available
- 1 On 1 Personal Mentorship
- 500+ Placement Companies
- 50+ Live Project Assignments
- 50+ Latest Modules (4.0 Version)
- 10+ Live Projects
- Live Case Studies
- Classroom & Online Training
- Mock Interview Sessions
- Resume Building
- Life Time Access To Course Material
- Guidance for Startups and Freelancing
- Hands-On Projects and Case Studies
- Networking Opportunities
- Regular Course Updates
- Learner Community Access
- Learn From Industry Experts
- Interactive Live Sessions
- Real-Time Feedback
- Become a Digital Marketing Guru
Career Advancement & Placement Support
Career advancement and placement support are pivotal pillars within the Digital Marketing Courses offered by IIM in Delhi, meticulously crafted to empower students with essential skills, knowledge, and resources necessary for thriving in the competitive digital marketing landscape and achieving significant career growth.
The Digital Marketing Courses in Delhi provided by IIM focus intensely on equipping students with comprehensive expertise through rigorous coursework, practical projects, and immersive training modules. This holistic approach ensures that students develop a profound understanding of digital marketing strategies, techniques, and trends, preparing them thoroughly for various roles within the industry. Graduates emerge from these courses poised to pursue diverse career paths in digital marketing, ranging from entry-level positions to senior management roles.
The demand for proficient digital marketing professionals continues to rise across industries, presenting abundant opportunities for career progression for graduates of IIM’s Digital Marketing Courses in Delhi. Whether students aim to advance within their current roles, transition to new career opportunities, or venture into entrepreneurship, the knowledge and credentials acquired through these courses serve as a solid foundation for success.
Moreover, IIM’s Digital Marketing Courses in Delhi offer robust placement support services designed to facilitate students’ entry into the workforce. These services encompass personalized assistance such as resume refinement workshops and tailored interview preparation sessions. Dedicated career advisors work closely with students to polish their professional profiles, enhancing their readiness to excel in job interviews and networking engagements.
Additionally, placement support extends to providing access to exclusive job postings, internship opportunities, and industry networking events facilitated through strategic partnerships with leading companies and organizations in the digital marketing sector. These collaborations enable students to explore diverse career avenues, forge valuable professional connections, and pursue opportunities aligned with their career aspirations and goals. By leveraging these extensive resources, students maximize their potential for career advancement and achievement in the dynamic realm of digital marketing.
Achievements Of IIM
STUDENT ENROLLED
CLASS COMPLETED
SATISFACTION RATE
TOP INSTRUCTORS
The Scope of Digital Marketing Learning through IIM Academy
In today’s digital age, the landscape of marketing has undergone a profound transformation. Traditional marketing strategies are giving way to more dynamic, data-driven digital marketing techniques. To navigate and succeed in this rapidly evolving environment, comprehensive education and training are crucial. IIM Academy offers an extensive digital marketing course designed to equip learners with the skills and knowledge needed to thrive in this field. Here’s a detailed look at the scope of digital marketing learning through IIM Academy.
- Core Digital Marketing Concepts
- Practical, Hands-On Training
- Advanced Analytics and Data Interpretation
- Specialized Modules
- Industry-Recognized Certifications
- Expert Faculty and Mentorship
- Networking Opportunities
- Comprehensive Curriculum
- Career Support and 100% Placement Assistance
- Global Perspective
IIM Academy's digital marketing course provides a solid foundation in the core concepts of digital marketing. This includes:
- Search Engine Optimization (SEO): Learn the principles of on-page and off-page SEO, keyword research, link building, technical SEO and Local SEO to enhance website visibility on search engines.
- Content Marketing: Understand how to create, distribute, and optimize content that attracts and engages the target audience.
- Social Media Marketing: Gain insights into leveraging social media platforms like Facebook, Instagram, LinkedIn, and Twitter to build brand presence and engage with customers.
- Email Marketing: Master the art of crafting compelling email campaigns that drive conversions and nurture customer relationships.
- Pay-Per-Click (PPC) Advertising: Get hands-on experience with paid advertising campaigns on platforms like Google Ads and social media networks.
The affordability of IIM courses is achieved through careful planning and strategic pricing, with a focus on providing maximum value for students' investment. While the courses offer comprehensive curriculum, hands-on training, and placement support, they are priced in a way that reflects their commitment to making quality education affordable and inclusive.
Moreover, IIM courses often offer flexible payment options, allowing students to pay tuition fees in installments or choose payment plans that fit their budget and financial situation. This flexibility ensures that students can pursue their educational goals without facing undue financial burden, making it easier for them to invest in their future and advance their careers in digital marketing.
Additionally, scholarships and financial aid programs may be available to eligible students, further reducing the cost of education and making it more accessible to those in need. By offering financial assistance to students who demonstrate academic excellence, financial need, or other qualifying criteria, IIM courses strive to remove barriers to education and create opportunities for all aspiring digital marketers.
One of the standout features of IIM Academy’s digital marketing course is its emphasis on practical, hands-on training. Students engage in real-world projects, case studies, and simulations that mirror actual digital marketing challenges. This practical approach ensures that learners can immediately apply their skills in real business scenarios.
Covering advanced search engine optimization (SEO), social media marketing tactics, email marketing automation, content marketing strategies, advanced analytics, conversion rate optimization (CRO), and emerging trends in digital marketing technology, this comprehensive curriculum transcends the basics to provide students with a deep understanding of the nuances and complexities of the digital realm.
From mastering the intricacies of technical SEO and crafting compelling email marketing campaigns to harnessing the power of social media platforms for maximum engagement and leveraging advanced analytics tools for data-driven decision-making, students are immersed in a holistic learning experience that emphasizes hands-on application and real-world problem-solving.
Additionally, the advanced digital marketing syllabus explores emerging technologies such as artificial intelligence (AI), voice search optimization, augmented reality (AR), and blockchain, offering students insights into the future of digital marketing and empowering them to stay ahead of the curve in an ever-evolving industry.
With experienced instructors, practical learning opportunities, and a forward-thinking approach, the advanced digital marketing syllabus provided by IIM courses lays the foundation for success in the dynamic and competitive field of digital marketing, preparing students to thrive in today's digital economy.
Digital marketing is heavily reliant on data. IIM Academy trains students to use advanced analytics tools and techniques to measure campaign performance, interpret data, and make data-driven decisions. This includes training on tools like Google Analytics, SEMrush, and HubSpot, enabling students to track and analyze key metrics effectively.
With years of experience in the field of digital marketing, they offer invaluable perspectives, case studies, and examples that bridge the gap between theory and practice, providing students with a deeper understanding of the subject matter.
Moreover, experienced instructors serve as mentors and guides, offering personalized support and guidance to students as they navigate through the course. They provide constructive feedback, encouragement, and mentorship, empowering students to reach their full potential and excel in their digital marketing endeavors. Their mentorship goes beyond the classroom, as they often serve as valuable resources for career advice, networking opportunities, and industry connections, helping students build professional relationships and explore career opportunities in the digital marketing field.
IIM's experienced instructors foster a collaborative and engaging learning environment, encouraging active participation, discussion, and debate among students. They create a supportive atmosphere where students feel comfortable sharing ideas, asking questions, and challenging assumptions, fostering critical thinking and creativity. By fostering a sense of community and camaraderie, experienced instructors create an environment conducive to learning and growth, where students can collaborate, learn from each other, and build lasting connections that extend beyond the classroom.
IIM Academy offers specialized modules in areas such as:
- E-Commerce SEO
- Local SEO
- Google Webmaster
- Bing Webmaster
- Creative Design
- Social Media Optimization
- Facebook Marketing
- Twitter Marketing
- Pinterest Marketing
- Instagram Marketing
- Display Marketing
- Video Marketing
- App Marketing
- Shopping Marketing
- E-Commerce Marketing
- Video Optimization
- Affiliate Marketing
- AI in Digital Marketing
- Chatbots and Automation
- Predictive Analytics
- Voice Search Optimization
- AI-Driven Personalization
Live digital marketing projects at IIM Academy enable students to collaborate with peers, instructors, and industry professionals. This fosters teamwork, communication, and problem-solving skills, simulating the collaborative nature of digital marketing agencies. Students develop marketing plans, execute campaigns, and analyze results, receiving real-time feedback and mentorship from experienced instructors and industry experts. This feedback helps students refine their strategies and optimize campaigns, enhancing their growth as digital marketers. Additionally, these projects allow students to build a portfolio showcasing their skills, creativity, and accomplishments, making them attractive candidates for digital marketing roles.
In today's competitive job market, having the right skills and certifications can make all the difference in advancing your career. At IIM Academy, we understand the importance of equipping our students with not just knowledge, but also with industry-recognized certifications that validate their expertise in digital marketing.
Upon completing our comprehensive courses, students earn certifications that are highly respected by employers across various industries. These certifications serve as a testament to the skills and knowledge gained through rigorous training at IIM Academy, positioning graduates as valuable assets in the digital marketing landscape.
Our certification offerings cater to a spectrum of proficiency levels and specialization areas within digital marketing:
Core Certifications:
Foundational Digital Marketing Course Certification: Ideal for beginners looking to build a solid understanding of digital marketing fundamentals.
Advanced Digital Marketing Course Certification: Designed for professionals aiming to deepen their knowledge and skills in advanced digital marketing strategies and techniques.
Professional Digital Marketing Course Certification: Tailored for individuals seeking to gain a comprehensive understanding of digital marketing across various channels and platforms.
Digital Marketing Mastery Course Certification: Geared towards seasoned practitioners aiming to master the intricacies of digital marketing through advanced coursework and practical applications.
Specialized Certifications:
In addition to our core certifications, we offer specialized certifications that focus on specific domains within digital marketing:
SEO Expert Certification: Validates expertise in search engine optimization strategies and practices, crucial for enhancing online visibility and driving organic traffic.
Social Media Marketing (SMM) Certification: Recognizes proficiency in leveraging social media platforms to create impactful marketing campaigns and engage target audiences effectively.
Each of these certifications is crafted to ensure that our graduates not only possess theoretical knowledge but also practical skills that are directly applicable in today's dynamic digital landscape. By earning these certifications from IIM Academy, individuals showcase their commitment to professional development and readiness to excel in digital marketing roles.
Employers value the credibility and rigor associated with our certifications, making IIM Academy graduates highly sought after in the job market. Whether you're aiming to launch your career in digital marketing or looking to advance to higher levels of expertise, our certifications provide the pathway to success.
Invest in your future with IIM Academy's industry-recognized certifications and unlock new opportunities in the rapidly evolving field of digital marketing. Join us today and embark on a journey towards a rewarding and fulfilling career in digital marketing.
IIM Academy boasts a team of experienced faculty members who are experts in the field of digital marketing. These instructors bring a wealth of industry knowledge and practical insights to the classroom. Additionally, students benefit from mentorship programs that provide personalized guidance and support throughout their learning journey.
During the internship program, students work on live digital marketing projects under the guidance of experienced industry professionals, allowing them to put their theoretical knowledge into practice and develop practical skills that are highly sought after by employers. The internship program covers a wide range of digital marketing activities, including search engine optimization (SEO), social media marketing, content marketing, email marketing, analytics, and more, providing students with a comprehensive understanding of the digital marketing landscape.
In addition to gaining valuable work experience, students also receive a stipend for the duration of the internship, providing them with financial support during this critical phase of their career development. Furthermore, upon successful completion of the internship program, students receive an internship certificate, along with their course completion certificate, recognizing their achievements and contributions during the internship period.
Participating in the internship program not only enhances students' resumes and portfolios but also expands their professional network, as they have the opportunity to connect with industry professionals, mentors, and potential employers. The internship program serves as a stepping stone for students to launch their careers in the digital marketing industry, providing them with the practical skills, industry experience, and professional connections needed to succeed in today's competitive job market.
Studying at IIM Academy offers valuable networking opportunities. Students can connect with peers, alumni, and industry professionals, building relationships that can be beneficial for career advancement. The academy also hosts events, webinars, and workshops where students can interact with industry leaders and stay updated on the latest trends and developments.
In online courses, one-on-one training via virtual platforms lets students engage directly with instructors privately. These sessions offer personalized discussions, Q&A, and feedback, catering to individual learning styles and pace for student success.
Similarly, in offline courses, one-on-one training sessions take place in a traditional classroom setting, where students have the opportunity to interact with instructors face-to-face and receive personalized instruction. These sessions may involve in-depth discussions, practical demonstrations, and hands-on exercises, allowing students to deepen their understanding of course material and develop practical skills in a supportive environment. By providing individualized attention and feedback, instructors can address the unique needs and learning objectives of each student, helping them overcome challenges and achieve their academic goals.
One-on-one training sessions, whether conducted online or offline, offer numerous benefits for students, including enhanced comprehension, increased engagement, and improved academic performance. By fostering a supportive and interactive learning environment, one-on-one training empowers students to take ownership of their education, build confidence in their abilities, and succeed in their digital marketing endeavors. Moreover, the personalized guidance and mentorship provided during one-on-one training sessions lay the foundation for long-term academic and professional success, equipping students with the skills, knowledge, and confidence they need to excel in the dynamic and competitive field of digital marketing.
The curriculum at IIM Academy is meticulously designed to cover all aspects of digital marketing comprehensively. It is regularly updated to reflect the latest trends and best practices in the industry. This ensures that students receive a current and relevant education that prepares them for the ever-changing digital marketing landscape.
IIM Academy provides robust career support services, including resume building, interview preparation, and job placement assistance. The academy has strong ties with leading companies in various industries, which helps in facilitating internships and job placements for students.
Digital marketing is a global phenomenon, and IIM Academy’s course offers a global perspective on digital marketing strategies and practices. This prepares students to work in diverse markets and understand the nuances of digital marketing in different regions.
What Our Digital Marketing Students in Delhi Have To Say
Discover the thoughts and experiences of our digital marketing students as they share how our courses have shaped their careers and propelled them towards success.
Conquering the Capital's Digital Landscape: How to Find the Best Digital Marketing Course in Delhi
Delhi, India’s bustling capital, is a hub for innovation and a hotbed for digital marketing opportunities. Businesses of all sizes are recognizing the power of a strong online presence, and skilled digital marketers are in high demand. If you’re looking to join this dynamic field, finding the best digital marketing course in Delhi is crucial. But with a plethora of options available, how do you choose the right one? Fear not, aspiring digital marketing maestro! This guide will equip you with the knowledge to navigate the world of Delhi’s digital marketing courses and find the perfect fit for your needs.
Know Your Goals: Charting Your Digital Marketing Course
The first step is to identify your goals. Are you a complete beginner with no prior digital marketing knowledge? Or are you a marketing professional seeking to upskill or specialize in a specific area like SEO or social media marketing?
- Beginners: If you’re starting fresh, a foundational digital marketing course in Delhi will provide a solid understanding of core digital marketing concepts like website creation, content writing, SEO basics, social media marketing, and email marketing. IIM Academy offers a comprehensive beginner-friendly course that can be your launchpad into this exciting field.
- Intermediate Learners: With some existing knowledge, you might benefit from an advanced digital marketing course in Delhi. This level delves deeper into areas like advanced SEO, e-commerce SEO, paid advertising, and advanced social media marketing strategies. IIM Academy’s advanced course can help you refine your existing skills and become a more well-rounded digital marketing professional.
- Career-Oriented Learners: For those serious about building a digital marketing career, a professional digital marketing course in Delhi offers a comprehensive curriculum. These programs cover advanced topics in website planning, content writing, SEO, omnichannel marketing, and marketing automation. IIM Academy’s professional program is designed to equip you with the expertise to excel in the competitive world of digital marketing.
Research Makes Perfect: Unveiling the Course Curriculum
Once you know your goals, delve into the course curriculum offered by various institutes. Look for a course that covers a diverse range of digital marketing disciplines, not just focusing on one or two areas.
- Foundational courses: Ensure the curriculum covers website planning and creation, content writing basics, SEO fundamentals, social media marketing platforms (like Facebook, Instagram, and Twitter), and email marketing strategies. IIM Academy’s foundational course incorporates all these essential elements to give you a strong foundation in digital marketing.
- Advanced courses: Look for in-depth coverage of advanced SEO (including on-page and off-page optimization), e-commerce SEO, paid advertising platforms (like Google Ads and social media advertising), and advanced social media marketing strategies (like content creation, community management, and social media analytics). IIM Academy’s advanced course goes beyond the basics, providing you with the advanced skills needed to thrive in today’s digital marketing landscape.
- Professional courses: These comprehensive programs should delve into professional website development techniques, professional content writing strategies, professional SEO approaches (including link building and technical SEO audits), omnichannel marketing strategies, and marketing automation tools. IIM Academy’s professional program equips you with these advanced skillsets to become a digital marketing powerhouse.
Experience is Key: Evaluating the Instructors' Credentials
The quality of your instructors significantly impacts your learning experience. Look for institutes with experienced instructors who possess a strong grasp of digital marketing theory and practical experience in the field.
- Industry Expertise: Look for instructors who have worked in digital marketing agencies or have extensive experience managing digital marketing campaigns for businesses. IIM Academy boasts a team of instructors with proven industry expertise, ensuring you learn from the best.
- Teaching Style: Consider their teaching style — do they prioritize interactive learning, case studies, or practical projects? Choose a style that best suits your learning preferences. IIM Academy’s instructors are known for their engaging teaching methods, incorporating a blend of lectures, case studies, and hands-on projects to make learning effective and enjoyable.
- Industry Recognition: Research if the instructors are recognized figures in the digital marketing community or hold relevant certifications. The instructors at IIM Academy are not only experienced but also well-respected within the digital marketing industry.
Beyond Academics: Unveiling Practical Learning Opportunities
Learning by doing is paramount in digital marketing. Look for courses that offer practical learning opportunities beyond lectures and theoretical concepts.
- Projects and Assignments: Ensure the course incorporates real-world projects or assignments that allow you to apply the learned concepts to practical scenarios. This hands-on experience will build your digital marketing portfolio and showcase your skills to potential employers. IIM Academy’s digital marketing course in Delhi places a strong emphasis on practical learning. Students are given real-world projects and assignments that allow them to apply their newfound knowledge to solve marketing challenges faced by businesses today. This practical experience not only helps refine your skills but also prepares you to hit the ground running in your digital marketing career.
Industry Case Studies: Courses that delve into real-world case studies of successful digital marketing campaigns are invaluable. Analyzing these case studies allows you to understand how different strategies are implemented and learn from the successes and failures of others. IIM Academy integrates industry case studies throughout their curriculum, providing valuable insights into how digital marketing works in the real world.
Internship Opportunities: Some institutes offer internship opportunities with companies or agencies. These internships provide invaluable practical experience and can potentially lead to full-time job opportunities after course completion. While IIM Academy doesn’t directly offer internships, their strong industry connections can help students secure internship placements with reputable companies, further bolstering their practical skillset.
Reputation Matters: Researching the Institute's Credentials
Research the reputation of the institute offering the digital marketing course in Delhi. Consider the following factors:
- Industry Recognition: Look for institutes recognized by industry bodies or awarded for their digital marketing courses. IIM Academy is a well-respected institute in Delhi, known for its high-quality digital marketing education.
- Student Reviews and Testimonials: Read student reviews and testimonials to gain insights into the course quality, learning experience, and instructor effectiveness. IIM Academy consistently receives positive reviews from students who praise the program’s effectiveness and the expertise of their instructors.
- Alumni Network: Does the institute have a strong alumni network that can provide career support and networking opportunities? IIM Academy fosters a strong alumni network, connecting graduates with industry professionals and offering career guidance long after course completion.
Investing Wisely: Considering Course Fees and ROI
Digital marketing course fees in Delhi can vary significantly depending on the course level (foundational, advanced, professional), institute reputation, and course duration.
Here are some tips for making a wise investment:
- Compare course offerings and fees across multiple institutes. Don’t settle for the first course you find. Research several institutes and compare their course content, instructor credentials, and fee structure. IIM Academy offers competitive pricing for their comprehensive digital marketing courses, ensuring you receive excellent value for your investment.
- Consider the value proposition. While cost is a factor, prioritize the value you’ll receive from the course. Look beyond the price tag and consider the quality of instruction, practical learning opportunities, and career support services offered. IIM Academy goes beyond just delivering lectures; they focus on equipping you with the practical skills and industry knowledge needed to succeed in your digital marketing career.
- Factor in the ROI. Think about your long-term career goals. How will this course investment benefit you in the long run? Consider the potential increase in your earning potential after acquiring these skills. A well-designed digital marketing course in Delhi, like those offered by IIM Academy, can provide a significant return on investment by opening doors to lucrative career opportunities in the ever-growing digital marketing field.
By following these steps, you’ll be well-equipped to find the best digital marketing course in Delhi that perfectly aligns with your goals and sets you on the path to a successful digital marketing career in the heart of India’s bustling capital.
Get Your Digital Marketing Certificate From IIM Academy
Foundational Digital Marketing Course Certification
The Foundational Digital Marketing Course Certification at IIM Academy is perfect for beginners looking to enter the digital marketing field. This certification covers the basics of digital marketing, including an introduction to SEO, social media marketing, and content creation. It provides a strong foundation for further study and career development in digital marketing.
Advanced Digital Marketing Course Certification
The Advanced Digital Marketing Course Certification is designed for individuals who already have a basic understanding of digital marketing and want to deepen their knowledge. This course covers advanced strategies and techniques in SEO, PPC advertising, and analytics, preparing students to tackle more complex marketing challenges.
Professional Digital Marketing Course Certification
Our Professional Digital Marketing Course Certification is aimed at those looking to gain a comprehensive understanding of digital marketing. This certification includes in-depth training on all major aspects of digital marketing, such as email marketing, content marketing, and web analytics, making it ideal for those aiming to become well-rounded digital marketing professionals.
Digital Marketing Mastery Course Certification
The Digital Marketing Mastery Course Certification is our most advanced program, intended for experienced digital marketers seeking to master the field. This course offers advanced insights and strategies in digital marketing, including data-driven decision-making, advanced analytics, and multi-channel marketing. Graduates of this program are equipped to lead digital marketing efforts in any organization.
SEO Expert Certification
The SEO Expert Certification is specialized training focused exclusively on search engine optimization. This certification covers everything from keyword research and on-page SEO to advanced link-building strategies and technical SEO. It is designed for those who want to become experts in improving website visibility and driving organic traffic.
Social Media Marketing (SMM) Certification
Our Social Media Marketing (SMM) Certification is designed for individuals who want to excel in social media marketing. This course covers the creation and management of social media campaigns, audience engagement strategies, and the use of analytics to measure campaign success. It prepares students to effectively leverage social media platforms to achieve marketing goals.
Global Digital Marketing Industry Size and Growth
$145B
Over the past decade, digital marketing has seen exponential growth. In 2014, the global digital advertising spend was around $145 billion. This indicates a more than four-fold increase over ten years, driven by the proliferation of internet usage, mobile devices, and social media platforms.
$600B
As of 2024, the global digital advertising market is projected to be worth approximately $600 billion, according to Statista. This encompasses various segments, including search advertising, social media advertising, display advertising, and video advertising.
$800B
The digital marketing industry is expected to continue its robust growth trajectory. By 2027, the global digital advertising spend is projected to exceed $800 billion. Key drivers include advancements in artificial intelligence, increased adoption of e-commerce, and the expansion of internet access in emerging markets.
IIM Certified Digital Marketing Students Work At
Completing a digital marketing course at IIM Academy can help you secure top digital marketing positions at leading companies.
Key Digital Marketing Tools
30+ Tools Covered
Check for our latest digital marketing training updates
Frequently Asked Questions (FAQ) for Digital Marketing Course in Delhi
Course Details
What is the duration of the Digital Marketing Course in Delhi?
IIM Academy offers different courses from Foundational to Mastery and the duration are as follows:
Foundational Digital Marketing Course – 1 Month
Advanced Digital Marketing Course – 3 Months
Professional Digital Marketing Course – 6 Months
Digital Marketing Mastery Course – 11 Months
We also provide flexible learning options for working professionals.
What are the prerequisites for enrolling in this course?
There are no specific prerequisites. A basic understanding of marketing concepts and a keen interest in digital marketing are beneficial.
What topics are covered in the Digital Marketing Course?
The course covers SEO, PPC, social media marketing, content marketing, email marketing, web analytics, and more.
Is the course suitable for beginners?
Yes, the course is designed for both beginners and those with some experience in digital marketing.
Are there any advanced modules available?
Yes, we offer advanced modules that cover in-depth strategies and techniques in various aspects of digital marketing.
What is the mode of instruction (online, offline, hybrid)?
We offer both online and offline modes of instruction, as well as a hybrid model to cater to different learning preferences.
Can I switch between online and offline modes during the course?
Yes, students can switch between online and offline modes to suit their convenience, subject to availability.
Certifications
Do I receive a certification upon completing the course?
Yes, you will receive an industry-recognized certification upon successful completion of the course.
Are the certifications recognized globally?
Yes, our certifications are recognized and respected by employers worldwide.
What are the different types of certifications offered?
We offer certifications such as Foundational Digital Marketing, Advanced Digital Marketing, Professional Digital Marketing, Digital Marketing Mastery, SEO Expert, and Social Media Marketing (SMM).
How can these certifications help in my career?
These certifications validate your skills and knowledge, enhancing your employability and career advancement opportunities in the digital marketing field.
Course Benefits
How will this course enhance my career prospects?
The course provides you with in-demand skills, practical experience, and industry-recognized certifications that enhance your employability and career growth.
What practical skills will I gain from this course?
You will gain skills in SEO, PPC, social media marketing, content creation, email marketing, and web analytics.
Will I get hands-on experience with real projects?
Yes, the course includes hands-on projects and case studies to provide practical experience.
Can I expect job placement assistance after completing the course?
Yes, we offer job placement assistance and career counseling to help you secure employment in the digital marketing field.
Will I receive ongoing support after completing the course?
Yes, IIM Academy offers ongoing support to alumni, including access to updated course materials, webinars, and a community forum for continuous learning and networking.
How does the course help in staying updated with industry trends?
The course includes modules on the latest digital marketing trends and regular updates from industry experts, ensuring you stay current with new developments and strategies.
Are there any opportunities for practical application during the course?
Yes, the course includes real-world projects and case studies that provide hands-on experience, helping you apply theoretical knowledge in practical scenarios.
How does the course prepare me for digital marketing certifications from other organizations?
The curriculum is aligned with major digital marketing certifications such as Google Analytics, Google Ads, and Facebook Blueprint, preparing you to take and pass these exams with confidence.
Course Materials and Resources
What study materials are provided during the course?
We provide comprehensive study materials, online resources, and access to industry tools.
Will I have access to online resources and tools?
Yes, students have access to a range of online resources and tools used in digital marketing.
Are there any recommended books or external resources?
Yes, a list of recommended books and external resources will be provided during the course.
Do I need to bring a laptop or any specific software for the course?
Yes, a laptop is required. We will provide access to Internet and any specific software needed for the course.
Class Schedule and Flexibility
What is the class schedule for the Digital Marketing Course?
Classes are held on weekdays and weekends, with multiple time slots available to accommodate different schedules.
Are there any weekend or evening classes available?
Yes, we offer weekend and evening classes for working professionals.
Can I take a break during the course and resume later?
Yes, you can take a break and resume the course later, subject to certain conditions.
Is the course schedule flexible to accommodate working professionals?
Yes, the course schedule is designed to be flexible, with options for weekend and evening classes.
Enrollment and Admission
How do I enroll in the Digital Marketing Course in Delhi?
You can enroll by filling out the application form on our website or contacting our admissions office.
What documents are required for enrollment?
Generally, you need to provide proof of identity, educational qualifications, and a recent photograph.
Is there an entrance exam or interview for admission?
There is no entrance exam, but an interview may be conducted to assess your suitability for the course.
What is the enrollment deadline for the course?
Enrollment deadlines vary by batch. Please check our website for specific dates.
Fees and Payment
What is the fee structure for the Digital Marketing Course?
The fee structure varies depending on the course level and mode of instruction. Please visit our Pricing Page or contact our admissions office for detailed information.
Are there any scholarships or discounts available?
Yes, we offer scholarships and discounts for eligible students. Contact our admissions office for more details.
Can I pay the course fee in installments?
Yes, we offer flexible payment options, including installment plans.
Are there any additional costs for course materials or exams?
All necessary course materials and exam fees are included in the course fee.
Is there a refund policy if I need to withdraw from the course?
Unfortunately, we do not offer refunds for course withdrawals. However, we understand that unforeseen circumstances can arise, and we are committed to supporting our students. We offer flexible options such as the ability to defer your enrollment to a future course date or transfer your enrollment to another course offered by IIM Academy. Our goal is to ensure you have the opportunity to complete your education and achieve your career goals. Please contact our student support team to discuss the best solution for your situation.
Instructors and Support
Who are the instructors for the course?
Our instructors are experienced professionals with extensive industry knowledge and expertise in digital marketing.
What is the background and experience of the instructors?
Our instructors have 15+years of experience in digital marketing and have worked with leading organizations in the industry.
Is there any support available for students outside class hours?
Yes, students have access to support from instructors and mentors outside class hours.
Will I have access to a mentor or advisor during the course?
Yes, each student is assigned a mentor to provide guidance and support throughout the course.
Location and Facilities
Where is the academy located in Delhi?
We shall soon update our Delhi office as soon as our Franchise Partner for Delhi is finalized. However, our present office is located in Coimbatore at:
54/1, 2nd Floor,
4th Cross West,
STV Nagar,
Nava India, Peelamedu,
Coimbatore,
Tamil Nadu 641004
Mobile: +919600196560
What facilities are available at the academy campus?
Our yet to be opened IIM Academy campus will be equipped with modern classrooms, computer labs, a library, and student lounges.
Is there parking available for students?
Yes, parking facilities wll be available for students.
Are there any accommodation options near the academy?
Yes, there are several accommodation options near the academy. We can assist you in finding suitable housing.
Post-Course Opportunities
What kind of job roles can I apply for after completing the course?
You can apply for roles such as Digital Marketing Specialist, SEO Expert, Social Media Manager, Content Marketer, and more.
Does the academy provide internship opportunities?
Yes, we offer internship opportunities to help you gain practical experience.
Is there an alumni network I can join?
Yes, you will have access to our alumni network for networking and career opportunities.
How can I stay updated with the latest trends in digital marketing after the course?
We offer ongoing learning resources, webinars, and access to industry events to help you stay updated.
Miscellaneous
Can I get a demo class before enrolling?
Yes, we offer demo classes to give you a glimpse of our teaching methodology and course content.
What is the class size for the Digital Marketing Course?
Our class sizes are kept small to ensure personalized attention and effective learning.
What is the language of instruction for the course?
The course is conducted in English as of now.
Are there any networking events or workshops included in the course?
Yes, we organize networking events, workshops, and guest lectures to enhance your learning experience.
How do I contact the academy for more information?
You can contact us via email at info@iimacademy.com or call us at +919600196560. Visit our website for more details and to fill out the inquiry form.
